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The Seven Principles of Passive Income

Most people either don’t understand what passive income is, or they don’t think they can earn it.

Ugghh!! That frustrates me!

I know that anyone can have passive income. ANYONE!

I’m on a mission to educate as many people as I can on how anyone can learn about and earn passive income. And, I’m going to start with you. I want to help you earn MASSIVE passive income. And I’m going to ask you to join my crusade and get the word out to as many people as possible.

Why?

Because once you have income coming in month after month; once you have the freedom do what you want, when you want it, without asking your boss or looking at your bank account; once you experience the incredible joy of passive income, you will want everyone to know about it!

We can do this together. Are you ready?

 

PASSIVE/RESIDUAL INCOME
Passive income is magic. It is the most incredible financial concept that you and I will ever encounter.

Passive income is the secret of the rich.

Lack of passive income is the plight of the poor. If you don’t have passive income you are financially poor. Period.

I know people who earn $200,000 per year who are poor. They have no passive income, and they save nothing. It’s unbelievable. Perhaps you recall the teleconference call with the gentleman who was a millionaire with another company, yet he DID NOT even own his own home. They know how to make a lot of money, but they don’t understand what it means to be rich. They are shackled to their jobs and to their boss’ wishes. They may love their work, but they HAVE TO WORK. They don’t have a choice. To me, that’s imprisonment. It’s poverty. It's slavery.

What is Passive/Residual Income?
Passive income is income that comes in month after month, without you having to work. It is a monthly income created from an investment source such as savings, stocks, oil wells, etc. A million dollars in the bank produces passive income, a platinum record will produce passive income.

But what if you don’t have a million dollars or a great singing voice? Can you still earn passive income? Yes! Now, with the Internet, it’s VERY possible... for anyone!

 

There are seven principles you must understand if you want to produce passive income. These principals are well known by the super wealthy. These ultra- successful people will not even touch a project if it doesn’t meet the criteria that I’m about to share with you.

EVERYTHING I DO in business revolves around these simple principles - it’s the reason I have so much free time in life!

PLEASE MASTER THESE PRINCIPLES. They cost you nothing to learn and can make you richer than you ever dreamed.


PRINCIPLE 1 -- DUPLICATION

You are DEFINITELY LOSING MONEY if you haven’t mastered DUPLICATION!

Duplication simply means the ability to easily copy or duplicate, the system or strategies that are making you money.

So if you have the skills of a top doctor, plumber, lawyer, accountant or sales person, that's great, but those skills are not easily duplicatable. A great surgeon doesn't have freedom, because he can't duplicate himself. Surgeons have money, indeed. But if they stop operating, they stop earning. Period.

Being a great "anything" other than a great duplicator is not the way to massive passive wealth. Become a great duplicator: someone who duplicates systems and strategies.

  • Every system of passive wealth has duplication. The more things in your business you can make easily duplicatable (easily repeated and copied), the more passive your income.

This Team Training website is an example of duplication. Through it, I will show you the things I'm doing to bring financial independence to my life. If you will begin doing what I'm showing you - I mean really do it, not just read about it, and get your downline doing the same - then we will all be duplicating and growing our business.

  • Ordering pre-qualified leads is duplicatable. Anybody can do it.

  • Inviting prospects to weekly online meetings is duplicatable. Anybody can do it.

  • Training provided by Follow Our Lead team is duplicatable. Anybody can do it.

Home-based business owners, like you, must make sure that what you are doing is duplicatable. Can anyone do what you do to make money? If you are doing all the selling because you can’t easily teach anyone else to do it, you’re not duplicatable.

Here's the question to ask to make sure your business is duplicating: Will what I’m doing eventually pay me money if I don't work? If not, you don't have a duplicatable system. If yes, you have the potential for a fortune of freedom.

But duplication is just the start.


PRINCIPLE 2 -- SYSTEMIZATION

There is no passive income without a system. It just can't happen. You don't have to invent the system, you just have to utilize one.

A musician may write a song once and can duplicate it as many times as she wants, but if there wasn't the system of music distribution, she wouldn't have that passive income.

Here's what's not a duplicable system: trying every opportunity that comes across your desk, or investing in stock and then guessing that it's time to sell, or joining a home-based business and trying to do it all yourself. That's called a waste of time and energy.

Make sure you systemize your home-based business as much as possible.

  • Online Marketing with replicated website for everyone
  • Sales presentations made by your upline team leader
  • Automated lead generation
  • Centralized training for your whole team

That’s EVERY major function you need to perform in a home-based business that pays you for duplicating your efforts!

Remember this: passive wealth is unattainable without a system.


PRINCIPLE 3 -- LEVERAGE

Has it ever bothered you that you work so hard and you look around and see that others, who don't seem to work nearly as hard, make more money.

Here's why:

They have other people working for them. That's called leverage.

Your boss, for example, has leverage with you. Because of your work, she gets paid. In traditional business, the CEO makes the most money; the janitor makes the least.

The problem with that is if you are the janitor, at the bottom of the leverage heap, you don’t have much chance of EVER making it to the top. There is only one CEO, and he’s not in any hurry to let you take his place.

But with a new breed of home-based businesses, anyone has the ability to be "CEO", no matter what your background is. In these businesses you are encouraged to help people build a team and get to themselves to the top. If they get to the top, that helps you get to the top too. If they make money, you make money.

How you do this is through leverage. You recruit people who then recruit people who do the same. You get paid an override on multiple levels of sales made in this growing organization.

Some people have a hard time with businesses that pay you on the efforts of people down multiple levels. I understand that because I used to feel that way too. But that’s because I didn’t really understand passive wealth creation. It's not a subject taught in school.

But now I realize that EVERY organization on the planet is structured for people to leverage the efforts of other people. EVERY ONE! Even in non-profit organizations people work to support each other. They LEVERAGE each other’s skills and efforts by supporting each other.

And that is exactly what good business is about: people supporting each other.

You’ll soon come to find out that the person at the "top", got that way because he or she supported massive numbers of people. You get leverage from others by GIVING to others first. The more you give, the more you get in this business.

Zig Ziglar says, "You can have everything you want in life if you'll only help enough other people get what they want."

Leverage is the principle I love most, because it took a change in my mind and in my heart to truly understand it and apply it. I won’t even go near a business venture now that doesn’t leverage other people (by supporting and benefiting them), because it would be a lonely and selfish venture if it didn’t.

The Bible teaches the same principles. It's the same method Jesus used in training his 12 disciples who in turn went out and trained others to take the Good News to the ends of the earth [Mark 16:15; Luke 9:1-6]. Because of duplication, systemization, and leverage there is hardly a place on the planet today that has not heard the message.

Help lots of people by giving them the opportunity to create more freedom in their lives.

Give them a:

  1. SYSTEM that is
  2. DUPLICATABLE and allows them to get some
  3. LEVERAGE in their life,

and you will be paid an extraordinary amount of money!

It may seem like you have everything you need with these three principles, but there is much more.

And there are things you are going to have to understand and do to make the entire system work.


Now, before we go any further - you ABSOLUTELY MUST understand the rest of the principles that make the actions we will take profitable for you.

These principles, not the strategies, will be the difference between success and failure in creating passive wealth.

Let me repeat that... "These principles, not the strategies, will be the difference between success and failure in creating passive wealth."

In other words, I can show you the strategies I use for building my business and you can begin using them too - but those strategies WILL NOT make you successful. Not until you begin to fully understand these seven principles of passive income, will you become successful in your business.

Let's now look at the next four principles...


PRINCIPLE 4 -- DISCIPLINE to Stay the Course

Passive income requires that you think long-term. If you want to drive from New York to Los Angeles you have to set a course. What happens if you don't stick to the course? You'll probably never get there. There are lots of distractions along the way, like Florida, Las Vegas, New Orleans... etc.

The same goes for passive wealth. It doesn't come instantaneously. The "trip" you take to get to passive wealth, requires discipline. Too many times, people will get so close to true passive wealth, but get distracted by another opportunity and have to start all over again.

This, alone, is the reason most people fail. They find a duplicatable system that leverages their time but they don't stick it out long enough. Most get started because of some desire... Desire is a start but if you don't have belief (based on Knowledge and wisdom) and the ability to Take Action, you're done.

I can’t make you stick it out. That part is up to you. But I can encourage you with information, strategies and stories.

I know that the BIGGEST reason for failure in home-based business is because people quit before they are with it for one year. So I want to make sure you stick it out, if that’s your goal.

"Winners never quit... and quitters never win."

Think about it like this. If you told all your friends that you were going to spend $30,000 and open up a small retail store, but you were only going to give it 30 days to see if it works out, they would think you are crazy!

You've got to give your home-based business more than 30 days too. Commit to one year!

The next principle explains why it's so important to stick it out.


PRINCIPLE 5 -- EXPONENTIAL GROWTH (Geometric Growth)

Exponential growth is MAGIC.

In the beginning of any passive income effort, you are expending time and not receiving much income. But as time goes by, you begin to receive more income without spending much effort at all.

For example, you may be saving and investing $1000/month. You may have spent hours to earn that $1000 but all it pays you in interest is less than .5% the following month. Your hard earned $1000, just earned you four bucks! Big whoopee!

But keep earning, investing and compounding that investment over the next 20 years and you'll see that income grow exponentially to over $400,000! Now that money is working for you.

This principle is also obvious in most home-based network marketing businesses, but growth is usually more rapid.

Those who have worked with one company, even part-time, for more than 5 years usually have a very sizable passive income. But it's nothing to get excited about after the first year. I know people who have lost money their first two years in a home-based business, only to make six-figure incomes every year after their third year. That's passive six-figure incomes!

Have you ever heard of the rock group or actor that everyone cheers as an overnight success? They'll tell you that it REALLY took years of waiting tables and living with nothing before they made it. The same is true with passive wealth. It's not get rich quick. But it is get rich! Stick with this system, we’ll be with you for the long-term.


PRINCIPLE 6 -- LEADERSHIP

To have passive wealth and gain the freedom to live your dreams you have to take risks, make quick decisions, and inspire people. In short, you must become a leader.

This doesn't mean you have to be a politician or a military general. You don't have to go to war. You don't have to make a speech. But you do have to build your character.

A very wise mentor of mine, Jim Rohn, once said, "Before you make a million dollars, you must first become a millionaire". What he meant was that you have to develop the mind of a leader. You must develop the habits of a millionaire to earn a million dollars.

Here's a great test. Ask yourself, "Would a millionaire want to do business with me?" If the answer is "no", then perhaps you need to stop the Wednesday night bowling league, turn off the television set, buy a new suit and get serious about your family’s financial future. Remember, the effort will pay off, but you must pay the price that every leader pays.


PRINCIPLE 7 -- MAINTENANCE

Ok, let's say you've made it. You built yourself a passive income. You get a check in the mail every month, whether you work or not.

Well, the truth is we live in a world of change and even passive income requires some effort to maintain. If you built a true passive income based on a solid, duplicatable system, there won't be much maintenance but you'll still need to keep your eye on things.

You still need to be involved with your team and still need to recruit. Just not like you did your first year.

Passive income does not give you freedom from all responsibility. In fact, it sometimes gives you more responsibility. But with passive income, you become a leader. Someone who is in charge of their life. Someone whose time is flexible. Someone who others look up to.

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