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Marketing Tools

 

There are perhaps as many different ways to market your business as there are people who've joined. The key is to find what works for you.

The simple act of inviting prospects to our online training meetings and to join our Yahoo group mail list has worked exceptionally well.

Your job is to find people to talk to and invite them to our meetings.

Many different strategies are discussed in our training meetings and on the Yahoo message board. There are also suggested marketing methods discussed in the Follow Our Lead 30-Day training available in your FOL back office.

One of my personally preferred marketing strategies is to create web pages and blogs targeting different groups. Some great tools I use for identifying targeted keyword phrases is Wordtracker Keywords and KeywordElite. Once I've created the targeted web pages, they are submitted to search engines for indexing and I simply drive traffic to those sites and follow up with those that respond.

Learn more about Blogs:
Blogging 101
Blogs – Diamond in the Rough for your Marketing?

A friend of mine has written an eBook that explains all the working of Wordpress blogs from installation to customization. If you’ve been wondering what all those settings mean in your Wordpress Dashboard or how to use the latest greatest Wordpress plug-in, then this eBook is for you. Check out Word Press Revealed

Another good Wordpress tutorial site at bloggingempires.com includes lots of screen shots and videos to help you better understand blogging techniques.


Splash Pages, Squeeze Pages, and Lead Capture
Creating many of these types of web pages connected with an autoresponder, each targeting different segments of the population is a very powerful marketing strategy. You'll find samples of each contained in your Emowerism, Leaders Club, Hot Conference, and GDI business centers. Plus, there is an abundance of online training on creating your own and promoting them in various Hot Conference training rooms.

 

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